A Reggae label; Jamaican in origin, as the label indicates. Mark Griffiths writes that White Rum was owned by Bertram Brown, in association with Freedom Sounds (q.v.) records. It issued at least two singles in Britain, in or around 1978, through Freedom Sounds: 'Jah Music', by V. Jones (101-PROOF), and Philip Fraser's, 'Need To Be Loved' (102-PROOF; 5/78). 'B' sides had a 'Red Stripe' label on them. Distribution was by Mojo and Lightning.
Copyright 2006 Robert Lyons.