A subsidiary of Peerless Records, Velvet issued at least four singles during 1977-78, none of which made any great impression. A listen to the Xanadu single pictured above, and a look at the catalogue, suggests that the company dealt mainly in straightforward Pop music, though the Heart Throb single, 'Ain't It Strange' (VEL-104; 1/ 78) is reported to have been a New Wave sort of thing. By contrast the company's albums seem to have been in the Trad / Jazz area, if the two I have seen listed are anything to go by: they were 'All The Things You Are' by the Jack Dieval Trio (VELP-1000) and George Chicholm's 'In A Mellow Mood' (VELP-1002). Numbering of the singles was in a VEL-100 series; distribution was by Lugton and H. R. Taylor.
Copyright 2006 Robert Lyons.