MAGNET (MAG prefix)
Magnet was started by Michael
Levy in the autumn of 1973. According to 'Music Week' of the 13th
of October of that year it was intended to be a vehicle for the production talents
of Peter Shelley and Ann Bishop; along with Tony Russell and Sidney Wagner,
they were named as having been involved in Magnet's launch. In the event,
however, Bishop was to leave in April of the following year. The article
stated that a distribution deal with CBS had been signed; it added
that the company had started out as 'Bullet' but had undergone a change of
name after the discovery that there was already a Bullet Records
(q.v.). 'MW' of the 19th of January 1974 added that Magnet had
initially been envisaged only as a production company, but as its personnel
had strong connections with CBS the decision had been made to sign with that company and have
a label.Magnet hit the ground running: its first single, 'My Coo Ca
Choo' by Alvin Stardust, reached No.2 in the Charts; its fifth, the follow-up,
'Jealous Mind', went one better, getting to the top. A steady stream
of hits followed, with Stardust's Glam-Pop, the Doo-Wop of Darts, and
the Disco of Siver Convention all providing the company with repeated chart entries. Ska
band Bad Manners and Rockabilly group Matchbox kept the hits coming
in the early '80s, but Magnet's biggest star in that decade was Chris
Rea. Magnet was bought by Warner Music in 1988.
To get back to the '70s, CBS handled distribution
and usually manufacture from the label's launch until the 1st of
September 1977, at which point EMI took over both and added responsibility
for sales to them under a licensing
agreement. The penultimate 'Music Week' of the decade (22nd December 1979) revealed
that Magnet was on its way to Pye, which would be taking over
manufacturing, sales and distribution with effect from the 1st of Janurary
1980, under a long-term agreement. The label design remained unchanged
throughout the '70s, apart from minor details: 'P. MAGNET
RECORDS LTD' was added at the top of the
label in November 1975 and the year moved up there
too (3). A few early Magnets - MAGs 5, 6 and 7 - were
issued with white labels with red printing (2), which can also be found
on some copies of MAGs 1 and 8. EMI
Magnets kept the old design (4), even down to the CBS-style promos with
their big hollow 'A' (7). They did however have the EMI-style
narrow dinking perforations, whereas CBS pressings were either imperforate (2, 3) or
had relatively wide perforations (1, 5, 6). The company sleeve lasted through
both the CBS and the EMI years, the only alteration in its design
being a change in the name of the distributor,
on the reverse. In the spring of 1979 Magnet signed a licensing
agreement with Carlin Music for that company's Flamingo label - see 'Flamingo (Disco) - which
it marketed; the agreement seems to have been for a twelve month period.
The discography below has gaps in it, as usual, but for once this seems to be
down to the numbers not being used. Thanks to John Timmis for the scan of the white-labelled promo.

Copyright 2006 Robert Lyons.