An independent label, started in 1977 by Robin Scott, Linda Witham and Max Tregoning; Scott moved on, c.1979, leaving Max and Ian Tregoning to run the company. Several of Do It's acts went on to find fame and fortune: Scott, who had recorded a single for the label under the alias of 'Comic Romance', joined MCA and scoring a No.2 as 'M' with 'Pop Muzik' (MCA-413; 1979); Adam & The Ants made several singles and an album for Do It before moving to CBS - their Do It singles charted in 1981-82, on the back of the band's CBS successes; and electronic dance band Yello made their first appearance in Britain on Do It before hitting the charts with Stiff and Mercury. The label seems to have closed down in 1982, after reaching DUN-23 in its singles series. According to Music Master, distribution was initially by Lightning and later by Spartan; by the time of DUN-16 (1982) Virgin / CBS had taken over. The discography below only covers the 1970s. Thanks to Robert Bowes for the scans.
Copyright 2006 Robert Lyons.